I have been helping clients achieve success in online marketing for over years and have worked with many international clients in the US and in Germany. I have also spent over years working as a freelance German to English translator. Combining these disciplines, I am in a unique position to not only help my clients advertise their businesses, but also to help them expand globally through localization.
You can find me on Linkedin or Xing. Take a look at my portfolio or my ProZ translator profile.
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Paid Media Director (July 2019 - present)
Certifications: Google Adwords, Marin Software, Bing Ads, Doubleclick Search
tugagency.com
Paid Media Manager (November 2017 - July 2019)
Certifications: Google Adwords, Marin Software, Bing Ads, Doubleclick Search
wearesocial.net
Paid Media Manager (March 2016 - November 2017)
Clients Serviced: BMW
- Marketing strategy and execution across all PPC paid media channels
Certifications: Google Adwords, Marin Software, Bing Ads, Doubleclick Search
icrossing.de
Senior Consultant SEA (August 2015 - March 2016)
Clients Serviced: KICKZ, Beautylane
- Lead meetings and calls with clients in various European markets
- Manage global paid search accounts across multiple markets in multiple languages
- Develop paid search strategy recommendations based on clients’ unique goals
Certifications: Google Adwords, Marin Software, Bing Ads, Doubleclick Search
bluesummit.de
Paid Search (SEM) Manager (January 2015 - August 2015)
Clients Serviced: BlackRock, SAP SE, TGI Fridays, Bacardi USA, Cotton Incorporated
- Lead meetings and calls with clients and stakeholders in the USA and EMEA
- Manage global paid search accounts across multiple markets in multiple languages
- Increased conversion rate for one client by 26% leading to a 293% increase in ROAS
- Develop paid search strategy recommendations based on clients’ unique goals
- Responsible for interviewing and training new team members
Certifications: Google Adwords, Marin Software, Bing Ads, Doubleclick Search
mindshareworld.com
Paid Search (SEM) Specialist (June 2014 - January 2015)
Clients Serviced: BlackRock, SAP SE, TGI Fridays, Bacardi USA, Cotton Incorporated
- Daily optimization of $9+ million budget for lead generation and awareness goals
- Create weekly, monthly, and yearly analysis reports for clients & internal teams
- Generate ad-hoc reports to assist clients in day-to-day business goals
- Manage relationships with clients and develop partnerships with search vendors
Certifications: Google Adwords, Marin Software, Bing Ads, Doubleclick Search
mindshareworld.com
Paid Search (SEM) Intern (May 2013 - September 2013)
- Received Google Adwords & Marin Software Specialist certifications
- Updated/optimized Google/Yahoo! search campaigns for HSBC and Unilever brands
- Created ad copy for Royal Caribbean, Forevermark, Nexxus, and AKC
- Built keyword lists for Unilever brands and implemented Marin search platform
- Worked on a team to create a media plan for MoMA’s René Magritte exhibit.
- Developed the American Kennel Club paid search account for Google Adwords
German to English Freelance Translator(2016 - to present)
-Translate German to English for a Swiss telecommunications client
German to English Freelance Translator(2011 - to present)
-Translate German to English for various clients
-Personally responsible for client acquisition and relationship management
Other professional certifications received:
Marin Enterprise - certified specialist (2013)
Google Adwords - certified partner (2013)
oDesk - German to English translation Top 20% percentile
CSS3 - Brainbench certification (2013)
Four year Bachelor of Arts and Sciences from Rutgers University
German & Marketing (2010 - 2014)
- Mid-Atlantic Rowing Conference (MARC) gold medalist (2011/2013)
- Graphic designer & founder of Tau Kappa Epsilon Fraternity - Pi-Chi Chapter
- Lead guitarist in Rutgers Camden jazz ensemble (2010-2014)
- President of German Club
- Independent study: German – studied WWII era literature & German philosophy
- Bachelors degree anticipated May 2014 - GPA: 3.5
- Dean’s list spring 2011, Fall 2013
Reviews from translation clients
Excellent translation and very efficient, will definitely work with Ian again. highly recommend his work.
Clonnequin Pty Ltd
Translated a webpage/user manual from German to English. Excellent work, prompt responses, very friendly.
mobiware.de